Senior Product Marketing Manager

Udemy

Dublin
Permanent
Full-time

1 month ago

This hybrid position requires two days per week in our Dublin office.About youYou've got goals, and you're energetic when it comes to working toward them. You want to enter an environment that welcomes diverse experiences and broadens your own. With the right support from your team, you're not afraid to embrace your creativity and take risks that have the potential to move the business forward.About this roleThe Product Marketing Manager leads go-to-market efforts for Instructor products and features. Udemy's instructors are creators, educators, and entrepreneurs, motivated to monetize their industry expertise and help learners around the globe build new skills - the right person for the role will be someone who cares deeply about this audience, learns and understands how we deliver value to them, and is a powerhouse when it comes to execution.What you'll be doing:

Develop messaging and communication strategies that enable the successful adoption of products and features that instructors use to develop content for the Udemy platform.
Build the go-to-market strategy that drives awareness and adoption of creator-based products and features.
Work with cross-functional teams such as instructor strategy, support, partnerships, community and the broader marketing org to enable and execute strategy.
Track competitive updates, identify audience trends, and participate in the product development process to ensure what we're building delivers true value.
Lead, influence, and collaborate closely with product, marketing, and go-to-market leaders to execute material product rollouts.
Partner with the user research team to form a deep intuitive knowledge of our instructors that will effectively inform our communication strategy.
Gain a solid understanding of the competitive landscape, market gaps, and opportunities.
Advocate for instructors by developing a deep understanding of their motivations and how their needs align with the goals of learners and the business

What you'll have

5+ years experience in product marketing at a fast-growing company (Marketplace, Creator, SMB experience a plus)
Strong track record of delivering against KPIs that range from awareness & perception through to adoption, usage, and loyalty
Excellent written and verbal communication skills with deep strength in storytelling, with an ability to bring together multiple sources
Wildly cross-functional collaboration style, breaking down barriers, reaching across teams and pushing things to completion
Technical aptitude with a natural curiosity about how things work
Comfort investing time in emerging technologies and applying those learnings
Demonstrated ability to set strategic direction and lead go-to-market plan execution
Strong analytical bent with a disposition toward data-driven decision-making

We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you!Life at UdemyWe aspire to be as vibrant and dynamic as the communities we serve, as inquisitive as those who use our platform, and as revolutionary as the future we strive to open for everyone. Here are some of the things we love about life at Udemy:We're invested in creating an inclusive environment that welcomes a diverse range of backgrounds and experiences. From creating employee resource groups, ensuring we're a Fair Pay Workplace, and building a flexible work culture, our belonging, equity, diversity, and inclusion (BEDI) initiatives always put our people first. We want you to be able to bring your authentic self to work because when we all do, we're better for it.Learning is what we do - inside and out. Our Learning & Development team is second to none, helping ensure your journey is one of continuous progression. You'll also have unlimited access to Udemy courses, monthly UDays (meeting-free professional development days), and a generous annual professional development stipend.Our reason to exist is to revolutionize learning - that calls for taking risks and learning from failures. Whether it's our hackathons (a company-wide effort to envision new possibilities for our product) or sharing our prototypes, we see experimentation as a crucial step on the path to success.We're committed to creating world-class employee experiences and are proud of the recognition of this by Great Place to Work.Of course, the best thing about being part of Udemy is knowing your work makes a difference for people and organizations around the world. You've got the skills; why not use them to help others develop theirs?At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability.Our Benefits Start With UOur benefits package at Udemy “starts with U” and is grounded in mission-driven benefits that intentionally align with our core values. Here's a sneak peek at just a few highlighted benefits if you're a full-time Udemate based in the Ireland:Core Benefits: Comprehensive medical, dental, life and income protection coverageParental Benefits: Financial assistance for fertility (including egg-freezing), adoption, and surrogacy expenses; twelve weeks of paid family bonding for birth, surrogacy, adoption, and foster placement. 26 weeks paid maternity leave for birthing parents as well as a two-week “ease-back” program that enables parents to return part-time at full payWhole U: Fully paid memberships for meditation/mindfulness, therapy/coaching visits, financial planning, fertility and family building, maternity and newborn care, parenting and pediatrics, menopause care, breastmilk shipping, and caregiving supportLearning: Free access to Udemy and Udemy Business plus a yearly stipend to spend on professional developmentRetirement: 6% employer matching Defined Contribution Master TrustCharitable Giving: Corporate charitable match for eligible nonprofits and charitiesHolidays: 25 paid holidays throughout the year plus bank holidaysAbout our Dublin locationDublin is where our Europe, Middle East, and Africa (EMEA) headquarters is located, which means it plays a major role in our mission of sharing knowledge and unlocking potential for learners, instructors, and businesses globally. We have a fantastic central Dublin location with a brand new building, purpose-built for us. We've invested a lot here and have seen huge growth in the EMEA market - which is why we see Dublin as a key location for the future of Udemy.We have also been officially certified as a , recognizing our high-trust, high-performance workplace culture. With so many diverse perspectives, languages, and ethnicities coming together here, it's no surprise that our Dublin office has been thriving.Information regarding data privacy is available within the .#LI-EE1#LI-Hybrid

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