Digital Marketing Executive – National Retail

Mint Marketing Talent View all jobs

  • Dublin
  • €35,000-40,000 per year
  • Permanent
  • Full-time
  • 6 days ago
Location: West Dublin (Hybrid options available)
Package: €35k - €40k + 10% Bonus + Pension + Life AssuranceThe Opportunity: Drive the Digital Voice of a National Irish BrandAre you a creative marketer who loves to get out from behind the desk? We are representing a well-established Irish retail success story with a nationwide network of over 100+ stores.They are looking for a Digital Marketing Executive to be the creative digital engine for their brand. This is a content-first role where you will travel to locations across the country, capturing the authentic stories, expertise, and community connections that make this group a household name in the retail sector.The RoleReporting to the Marketing Manager, you will lead the planning, execution, and optimisation of digital activity across a major national brand.
  • Content Creation: Produce engaging photography, graphics, and short-form video (Reels/TikToks) that showcase products and store activity.
  • Social Media Management: Own the end-to-end content calendar, scheduling, and community engagement across all brand channels.
  • On-the-Road Storytelling: Travel nationwide to capture “real-life” content-from staff expertise to local community projects and initiatives.
  • Campaign Impact: Support national retail promotions and seasonal trading through email marketing and paid social activity.
  • Collaboration: Work with local store owners and external partners to ensure all digital activity aligns with the brand's identity and mission.
Requirements
  • Road Ready: A Full Irish Driving Licence is essential as the role involves travel to stores nationwide.
  • Experience: 2-3 years in a Digital Marketing or Social Media role.
  • Sector Savvy: Experience in a Retail or Trade environment is a distinct advantage.
  • Content Skills: A natural eye for engaging visuals and strong copywriting skills. Experience with video editing tools is a plus.
  • Education: Third-level qualification in Marketing or a related discipline.
Why Join?
  • Competitive Package: €35k-€40k DOE, plus a performance bonus of up to 10%.
  • Future-Proofing: 8% Company Pension contribution and Life Assurance.
  • Work-Life Balance: Incremental annual leave plus two additional company days.
  • Flexibility: Initially site-based with Hybrid working options available following successful probation.

Mint Marketing Talent