Social & Growth Marketing Strategist

Co Dublin
Permanent
Full-time

2 months ago

About the CompanyWe're pleased to be working with a fast-growing, youth-focused brand on a mission to empower the next generation through high-impact content, powerful experiences, and accessible learning in their search for a Social & Growth Marketing Strategist. With a strong digital presence and an ambitious roadmap ahead-including a move to a brand-new HQ-we're building something big, and we're just getting started.We blend creativity with strategy, data with instinct, and vision with execution. If you're looking for a place where your ideas won't just be heard, they'll be actioned-this is it.This role is based in South County Dublin, Ireland (near DART, N11 and several bus routes). It offers an excellent opportunity for an ambitious marketer to grow in their careerAbout the RoleWe're looking for a Social & Growth Marketing Strategist who lives and breathes social media and knows how to turn content into community-and community into growth. You'll be the driving force behind our digital acquisition, retention, and engagement strategy. This isn't just about posting-it's about owning the digital funnel, amplifying our brand voice, and converting attention into action.If you're fluent in metrics, obsessed with trends, and can turn insight into impact, this is your opportunity to lead the charge.What You'll Be Doing

Own and grow our presence across TikTok, Instagram, YouTube, Facebook, and LinkedIn
Create engaging, trend-led content-from ideation and planning to production and publishing
Lead social strategy end-to-end: content calendars, community engagement, influencer campaigns, and partnerships
Optimise performance with tools like GA4, Mixpanel, and attribution tracking platforms
Run our CRM and email marketing platforms (e.g. Zoho, HubSpot, Salesforce) to support personalised journeys
Collaborate across teams on campaigns and launches, bringing creative ideas to life
Report on insights and performance, turning data into next steps

About You:

3+ years of hands-on experience in social media management, content creation, and analytics
Strong video editing and design skills (Canva, CapCut, Adobe tools, etc.)
Confidence building platform-specific strategies for Gen Z and younger Millennial audiences
Familiarity with Meta Suite, TikTok tools, YouTube Studio, and scheduling platforms like Hootsuite or Buffer
Highly organised and collaborative, with a strong eye for brand, tone, and visual storytelling
A passion for digital trends, creator culture, and audience growth

You should have:

Knowledge of SEO, SEM, CRO, and email marketing best practices
Experience scaling social-first brands or content-led growth strategies
Prior work in a B2C, D2C or youth-led brand environment

What We Offer

Opportunities for growth and career progression
24 paid holidays annually, plus public holidays
5% employer pension contribution
Bike to Work Scheme
The chance to shape a fast-growing B2C brand

Mint Marketing Talent

Apply Now