Marketing & Program Manager - B2B Campaigns
Celtic Careers View all jobs
- Limerick
- Permanent
- Full-time
Weu0027re hiring an experienced Marketing & Program Manager to lead integrated B2B campaigns across digital, content and event channels. This role blends strategic planning with hands-on coordination, working with internal teams, external agencies and client stakeholders to deliver high-impact marketing programs.
Ideal for someone who thrives in fast-paced environments and enjoys managing complex, multi-channel campaigns — especially in enterprise or life sciences sectors.Key Responsibilities
- Lead end-to-end delivery of integrated B2B marketing campaigns
- Translate strategy and business goals into structured campaign plans
- Manage calendars, timelines and delivery schedules across digital, content, social and events
- Coordinate internal teams, agencies, vendors and platform partners
- Oversee briefing, development and approval of marketing assets
- Support website updates, social media content and digital execution
- Manage earned and paid media activity, including PR, advertising and sponsored content
- Plan and deliver industry events, sponsorships and related materials
- Track campaign progress, flag risks and maintain clear stakeholder communication
- Monitor performance and contribute to reporting and optimisation
- Maintain campaign documentation, asset libraries and tracking systems
- Support budget tracking and ensure alignment with marketing priorities
- 5-10 yearsu0027 experience in B2B marketing, ideally in agency or client-side roles
- Proven ability to manage integrated campaigns across multiple channels
- Strong program/project management and organisational skills
- Confident communicator with excellent stakeholder and client-facing skills
- Experience working with agencies, vendors and cross-functional teams
- Life sciences or regulated industry experience is a plus
Perfect for Marketing Managers, Campaign Leads, Integrated Marketing Managers or Agency Account Directors who love coordinating fast-moving programs and working across teams.Work Arrangements
Hybrid role with occasional on-site meetings