Social Media & Content Creator
McSport
- Dublin
- Permanent
- Full-time
- Own our organic social media channels – plan, schedule, and publish content across TikTok, Instagram, Facebook, LinkedIn, Pinterest & YouTube.
- Content creation & editing – produce high-quality assets for social, digital ads, and the McSport website using Canva, Adobe, and CapCut.
- Spot and react to trends – bring fresh, creative ideas to showcase our products and brand personality.
- Be the face of our content – confident in front of the camera to create TikTok/Reels, unboxings, product demos, and fun brand content.
- TikTok Shop development – create engaging content to drive product discovery and sales.
- Influencer & ambassador collaborations – identify, reach out to, and build lasting relationships with relevant creators.
- Community management – engage with followers, answer queries, and grow our online community.
- Manage Content Calendar
- Reporting & insights – track performance, analyse trends, and feed into strategy.
- Shoot support – brief and collaborate with photographers/videographers for influencers and showroom content.
- A creative storyteller with a genuine passion for social media and up-to-date knowledge of TikTok, Instagram, and emerging platforms.
- Content editing skills (CapCut, Canva, Adobe Creative Suite).
- Confident on camera and comfortable bringing ideas to life.
- Previous experience in a retail or consumer brand environment.
- Knowledge of community management and building brand engagement.
- Organised and proactive – experience using Asana (or similar project management tools) a plus.
- Experience using AI tools (e.g. ChatGPT, Jasper, Midjourney, AI video editors) to generate ideas, assist with copy, or enhance creative output.
- A love for the sports and fitness industry – you get our audience because you’re one of them.
- Be part of a growing marketing team in one of Ireland’s leading sports retailers.
- Freedom to experiment, pitch creative ideas, and put your stamp on our digital channels.
- A chance to work with big sports brands, influencers, and ambassadors.
- Competitive salary, employee discount, and opportunities to grow your career.
- A creative, supportive team culture where your ideas really matter.