Customer Marketing Manager, FMCG Irish Heritage Brand

Mint Marketing Talent

  • Dublin
  • Permanent
  • Full-time
  • 8 days ago
We're working with a proud Irish heritage brand with roots stretching back over 100 years. Born in a small shop in Dublin City, their story has been steeped in community, craft, and connection ever since. Today, their iconic name is synonymous with quality, care, and innovation, and you'll find them in homes, hotels, restaurants, supermarkets and businesses across Ireland and beyond.Driven by strong values and a rich cultural legacy, they are committed to doing business the right way - from championing sustainability and ethical sourcing to building long-term partnerships with like-minded producers and organisations.If you’re passionate about purpose-driven marketing and making a tangible impact through customer experience, we want to hear from you.ABOUT THE ROLEWe're on the lookout for a Customer Marketing Manager to join our dynamic team. In this strategic and hands-on role, you'll lead the development and execution of customer-centric marketing programmes across our hospitality and foodservice channels - bringing brand stories to life in some of Ireland's most well-known spaces.You’ll be a key player in driving commercial success through innovative programme design, engaging activation campaigns, and close collaboration with sales, innovation, and sustainability teams.WHY JOIN US?
  • Be part of one of Ireland's most cherished heritage brands.
  • Work with passionate people in a collaborative, mission-led culture.
  • Lead projects that blend tradition with innovation.
  • With sustainability at the heart of business decisions, you will help shape a more ethical and connected future.
KEY RESPONSIBILITIES
  • Customer Programme Leadership: Design and deliver best-in-class marketing campaigns across hotels, restaurants, cafés, and catering environments.
  • Sales Enablement: Develop customer toolkits and assets that empower our sales teams to pitch winning propositions.
  • Innovation & Experience: Collaborate with cross-functional teams to bring new product and experience concepts to market - with a strong focus on sustainability and emerging technology.
  • Strategy & Storytelling: Work alongside our sourcing and product teams to build authentic brand stories rooted in heritage and ethical partnerships.
  • Budget Ownership: Take full accountability for planning, managing, and optimising channel marketing budgets.
  • Team Leadership: Contribute as a senior voice within the marketing team, promoting a culture of creativity, collaboration, and brand pride.
WHAT YOU BRING
  • A degree in Marketing, Business, or a related creative discipline.
  • 5+ years' experience in trade/customer marketing - ideally in FMCG, foodservice, or hospitality.
  • A track record of launching high-impact customer campaigns and innovation projects.
  • Strong understanding of ESG principles and the role of sustainability in modern brand building.
  • Confidence influencing internal and external stakeholders at all levels.
  • Excellent communication, planning, and multitasking skills.
  • A sense of ownership, initiative, and pride in your work.
  • Experience working with premium or values-driven brands is a distinct advantage.
READY TO APPLY?If you're looking to join a brand with purpose, character, and a proud Irish legacy - we'd love to meet you.

Mint Marketing Talent