Trade Marketing Support Executive
British American Tobacco View all jobs
- Dublin
- Permanent
- Full-time
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can't wait, let's shape it together!British American Tobacco is looking for a passionate, experienced and highly motivated Trade Marketing Support Executive to join our team in Dublin, Ireland.ROLE PROFILEGRADE: 33JOB TITLE: Trade Marketing Support ExecutiveFUNCTION: Trade MarketingSUB FUNCTION: TradeCITY & COUNTRY : Dublin, IrelandROLE SUMMARYWhat are the key objectives and expectations from this role?To support the Trade Marketing function by coordinating B2B (Tetris) campaign activity, managing permanent POSM (“Trade Furniture”) assets, and providing structured data, planning, and operational support. The role also ensures continuity through trained backup coverage for the Trade Marketing Executive.What is the direct impact of this role on the team or organization?The job holder will:
- Coordinate all B2B (Tetris) campaign and Trade Furniture activities to align with the Trade Business Plan and ensure consistent in-market execution.
- Manage day-to-day Trade operational workflows, including campaign readiness, issue triage, and Trade Furniture tracking.
- Act as trained backup support for the Trade Marketing Executive during absence or workload peaks.
- Align B2B (Tetris) campaign requirements with the annual Trade Business Plan and translate Trade Cycle objectives into clear campaign briefs and internal communications.
- Coordinate cross-functionally to ensure campaign execution, Trade Furniture, and system requirements are clearly understood, scheduled, and delivered.
- Prepare and manage campaign content for the B2B website and field teams, ensuring consistency and timely availability.
- Support forecasting, planning, and lifecycle management for Trade Furniture placement, while maintaining the campaign calendar and Trade visibility roadmap.
- Provide planning and execution support as backup to the Trade Marketing Executive.
- Execute and maintain B2B (Tetris) campaigns, including content publishing, quality checks, tracking Trade Furniture placements and removals, and monitoring digital functionality.
- Coordinate and ensure internal alignment on Trade Cycle execution, promptly escalating any operational or campaign-related issues to relevant stakeholders.
- Communicate campaign and operational updates to the Field Team to ensure flawless in-store execution.
- Maintain and update internal trackers and systems with campaign status, asset changes, and reporting inputs.
- Identify, recommend, and support improvements across campaign execution, Trade Furniture processes, and overall B2B operations.
- Support weekly Trade reporting, data checks, and performance summaries.
- Assist with cycle administration, surveys, data validation, and campaign build tasks.
- Support preparation/validation of data required for CRM, SAP, EPOS and reporting systems.
- Provide business-side inputs or approvals required during system updates, campaign launches, or testing cycles.
- Participate in UAT testing for Salesforce, Ivy, Anaplan and SAP→SF integrations from a business validation perspective.
- Raise, monitor and complete business-driven Change Requests (CRs) for the Irish end market.
- Educated to degree level or with appropriate experience.
- Proficient with Microsoft Suite, Power BI, SAP, Salesforce.
- Approximately 2 years' experience in FMCG.
- Strong communication, analytical and interpersonal skills.
- Eye for business and ability to work on own initiative.
- Educated to degree level or with appropriate experience.