
Marketing Manager
- Dublin
- Permanent
- Full-time
- Creating marketing plans in conjunction with lead MDs that support key business objectives for the year.
- Bridging the gap between group content and local content, suggesting where marketing initiatives/collateral could be leveraged for the benefit of the team in Ireland.
- Responsible for budget management.
- Responsible for local marketing suppliers.
- Delivery of events and tracking ROI.
- Maintains Interpath Ireland’s LinkedIn account and actively pursues content for this.
- Responsible for email marketing campaigns and associated data – e.g. ensuring we are targeting the correct people with the correct message.
- Responsible for updating the global website with content from Ireland.
- Responsible for the design of some assets (although this will also be supported in group).
- Makes recommendations on and delivers brand building campaigns to raise Interpath’s profile in Ireland.
- Works with other central functions to ensure process is correctly followed, e.g. legal & risk, finance etc.
- Minimum of 5+ years of experience in a similar role, can work independently and is comfortable interacting with senior stakeholders.
- Proven experience in B2B marketing, ideally within professional services or consultancy.
- This is a broad marketing role covering the full spectrum of brand and marketing campaigns.
- Excellent written and verbal communication skills.
- Ability to analyse data and derive actionable insights to inform marketing strategies.
- Strong project management skills and the ability to manage multiple campaigns simultaneously.
- Experience in creating marketing content that resonates with target audiences.
- Familiarity with market research techniques and tools.
- Proficiency with marketing automation and CRM systems.
- Strong interpersonal skills and ability to work collaboratively with cross-functional teams.
- A proactive, innovative mindset with a passion for marketing.